Weekend Batch
Regular Batch till Internship Placement
1 Year
Internship Integrated
Tata Institute of Social Sciences SVE
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Digital-Marketing fundamentals (2credits)
On page and Off page SEO
(3 credits)
Social Media Marketing (3credits)
Vocational Practical I (12credits)
Marketing Analytics (4 credits)
Google ad sense and Affiliate marketing (2 credits)
Mobile Marketing (2 Credits)
Vocational Practical II
(12Credits)
Students will be assessed on project work, viva, OJT and a written examination at the end of each semester.
Written Exam – 100 Marks each for theory subjects
OJT & Viva – 200 Marks
Project & Viva – 100 marks each semester
Syllabus for MBA Level/PG Diploma in Digital Marketing
Practical sessions and On the job training
OJT & Viva – 200 marks
Weekend Batch
Regular Batch till Internship Placement
6 to 9 Months
Internship Integrated
Google Adwords
Semursh Certificate
HUB Spot
Facebook Certificate
Eduroof
SEO (Search Engine Optimization) & SEM (Search Engine Marketing)
SMO (Social Media Marketing & Optimization)
Google AdWords (PPC)
Advanced AdWords Accounts
Marketing & Re-Marketing
Google Analytics
Mobile Marketing
Google AdSense
E-mail Marketing
ORM (Online Reputation Management)
Google Webmaster Tools
Digital Marketing Strategies
Content & Affiliate Marketing
WordPress Website
Freelancing Techniques
Create Professional Blogs
Webinar Marketing
Media Buying & Selling
Landing Pages & Techniques
Lead Generation & Nurturing
Graphic Designing
Video Creation
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Weekend Batch
Regular Batch without Internship
3 Months
N.A
Eduroof Certificate
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SEO (Search Engine Optimization) & SEM (Search Engine Marketing)
SMO (Social Media Marketing & Optimization)
Google AdWords (PPC)
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Google Analytics
Mobile Marketing
Google AdSense
E-mail Marketing
ORM (Online Reputation Management)
Google Webmaster Tools
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Content & Affiliate Marketing
WordPress Website
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Blogging
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Media Buying & Selling
Landing Pages & Techniques
Lead Generation & Nurturing
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Learn by doing Real World Projects and Case Studies to help you succeed in real life scenarios in your industry
Focus on both strategy and tools
24/7 access to study material & video lectures
Holistic course with focus on content, marketing principles, data and technology
Dual Recognition - PG Diploma from Indian University & Certificate from Wharton Online
21st Oct 2019
12 Months
7-10 Hours per week (recommended)
Rs. 1,55,000/- (All-Inclusive)
Options- One Time Payment, Interest Free EMI Options
Online + Optional Classes Sessions
Contents
You
Learn
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